SCAM AWARDS (Filipinay and Frenzy Condoms)


The scheme has been planned. Now we’re ready to engage. The question is...
Are you ready?


The Student Advertising Congress proudly presents the  
1st LPU SCAM Awards (Student Creatives Against Mediocrity).


Categories:
PRINT
TV
RADIO
FLASH BANNER AD
FRENZY JINGLE


Mechanics:

PRINT:
  • Aside from the choice of account (FILIPINAY) and the advertising code of ethics, there are no rules on how you will execute your print. There are no limits and boundaries of creativity.
  • The material should be printed on an A3 size paper mounted on a ¼ size illustration board.
  • It should come with a soft copy (JPEG file) with thumbnail together with the entry form.

TV
  • A choice of 30 sec. or 60 sec. TVC. The account to be used is the FILIPINAY.
  • Material should be on a dvd (3cuts per dvd) with thumbnail.
  • File extension must be: mpeg, avi, mov only.
  • Short envelope together with entry form.

RADIO
  • A choice of 30sec. or 60sec. Radio Ad. The account to be used is the FILIPINAY.
  • Material should be on a cd or dvd (3 cuts per copy) with thumbnail
  • File extension: mp3, mpeg, wav
  • Short envelope together with entry form

FLASH BANNER AD
  • 5-10 seconds. The account to be used is the FILIPINAY.
  • Material should be on a cd or dvd (3cuts per copy) with thumbnail
  • File extension: swf or mov only
  • Short envelope with entry form

FRENZY JINGLE/ MTV
  • A choice of 30sec. or 60sec. Radio Ad. The account to be used is the FRENZY.
  • Material should be on a cd or dvd (3 cuts per copy) with thumbnail
  • File extension: mp3, mpeg, wav
  • Short envelope together with entry form

SCAM Awards is open to all media students, by group or individual. Since we are against mediocrity, there are no limits, boundaries and mandatory on how you will execute your ideas, as long as it promotes the given account. 



May the best SCAMMER win.





DEADLINE OF SUBMISSION OF ENTRIES is on January 16, 2012

FINAL JUDGING is on  January 19, 2012.